Gray Label is a Dutch kids brand with high quality basics and focus on simplicity and sustainability. You will not find bright colors, teddybears or an allover print on their clothes or accessories. Focusing instead on soft colors and designs that would even make grown-ups a bit envious. All the Gray Label jerseys are made out of organic cotton, the softest organic cotton they could find, to ensure everyday comfort and practicality.
The collection consists of a year-round line of basics, that are contemporary yet timeless, with new designs and colors added regularly. Basics; the most perfect !